Autos, you can find one on any roads in the Indian cities. Though most of these three wheelers in India are used as a means of public transport and are available for hire, there are autos privately owned and used for personal transport also. Autos have their own advantages due to their small design. But [...]
Entries from February 2010
Marketing designer Auto Rickshaws in the Tata Nano world
February 23rd, 2010 by Siva Rajendran · 1 Comment
Tags: Opportunities
BSE or NSE – Branding and Marketing Stock Exchanges
February 14th, 2010 by Siva Rajendran · 1 Comment
You’ve decided to buy a stock after careful analysis, now if that particular stock is listed in more than one stock exchange, how much time will you spend to decide on the stock exchange? For day traders choosing stock exchanges might be that moment decision based on the best price but many small investors looking [...]
Tags: Stock Market
IPL 3 Schedule – Exams and TRPs
February 8th, 2010 by Siva Rajendran · 1 Comment
IPL counter starts ticking in Sony Max and the promotional activities for DLF IPL T20 season 3 are increasing day by day. And that creates anxiety and fear about the future. To whom? Indian parents! IPL 3 matches are scheduled to be played from 12th March to 25th April 2010 in India. Some of the [...]
Tags: Sports N Biz
Marketing Strategy – Vanity Mobile Numbers
February 5th, 2010 by Siva Rajendran · 1 Comment
If two new mobile operators who offer the same pricing plans with similar network coverage, one asks you to choose a mobile number from a restricted list of 10 or 20 and the other one gives you more freedom to choose your favorite number, which one you prefer? Next to having a fancy number like [...]
Tags: Strategy
HDFC Bank Marketing – ATMs are back in the ads
February 2nd, 2010 by Siva Rajendran · Comments Off
Major Indian banks with large number of ATMs always include their ATM network as an important point in their marketing communications. But when RBI made third party ATM transactions free of service charge last year, it was debated whether the rapid expansion of ATM networks by the big banks will really give the desired advantage. [...]
Tags: Ads N Words
