Biz Dewz

Last week, Times of India publishes a page full of articles about egg consumption in India and the benefits of eating egg. In an article about making eggs palatable to vegetarians, National Egg Co-ordination Committee says, “Most of the eggs that hit the market are not the kind that would hatch, as they are not [...]

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Let’s uncomplicate – Appollo Munich Health insurance Let’s begin – Essar group Let’s reach for the sun – Aditya Birla Group Let’s create wonderful moments – LG Cookie Pep Let’s create wonderful comfort – LG AC All these taglines and brand campaigns hit the media within the last 3 months! Also Read: Taglines – 100% Easy to write

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Indian cricket fans are quite used to watching cricket in television knowing who the bowler is only in the second ball of the over, as the ads in between overs run till the first ball is released by the bowler. And then the TVC’s will be back before the batsman completes the run in the [...]

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Have you ever seen ads for 15-20 different websites in a public place? Don’t think about a tech symposium or blog conference. And the answer is bus stand! I’ve seen many ads of many online ticket booking websites in the Chennai Koyambedu omni bus stand. It’s not only by the leading online bus ticket booking [...]

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Ask any youngster in India to name a few sports footwear brands. They will immediately come up with brands like Reebok, Nike, Adidas or Puma. Now ask them to name two or three Indian brands. They’ll definitely take time and not many will come up with the answers. Action shoes had used Sachin Tendulkar in [...]

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