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Recent Posts:
- 4 Unconventional ideas from brand Onida thru deep Indian consumer insight
- Soft Toys for boys – Will Indian soft toy brand Play N Pets market stuffed cars and bikes for kids?
- Buyout Sellout Exchange for small business
- Online directory service to list brands and products Made in India
- Brand Jungle Magic – Will Piramal expand the market from perfumes to kids bath soaps?
- White label ATMs – Branding opportunities for NBFCs
- Airfryer – Will Philips India try promote the brand with restaurant chains?
- Toy tablet for kids – Will Micromax and HCL compete with LeapFrog and VTech in the digital toy market?
- PURA 2.0 – Will India Inc uplift Rural India?
- Brand Chhota Bheem – Will Green Gold Animation build real Dholakpur world?
- Indian Institute of Agricultural Biotechnology – Will it advance agricultural research in India and bring second green revolution?
- Brand Spot – GreenT6 – Parry Nutraceuticals Green Tea capsules in India
- Glucovita Bolts – Wipro Consumer Care creates new segment in the Glucose market in India with tablets
- Digital Education- Will smart class companies in India start their own learning centres
- Indian toy brands – It’s time to step up
- Its time for a biike in India
- Get on the shelf contest – Will Indian retailers try?
- Online food delivery business – Who will help the local restaurants?
- Savings account interest rate ads – Time for a disclaimer
- Brand Airtel – Bye to Cricket and Hi to Formula one
- Brand Name Lessons – From Indi Commandos to Kochi Tuskers
- Airtel Logo – Wave, Hug or Curve
- Non Resident Town wallah
- India Business in Kindle
- Brand Venky’s in Airtel CLT20
- Drive-Thru shopping – Its time for Quick Service Retailers in India
- DTH Landing channel ads – Lays starts a new trend
- Countdown during ad break
- Incredible India – Promoting Domestic Tourism
- South Indian Vegetarian Restaurants – Will NECC promote eggs in their menu cards?
- Taglines – Flavor of the season – Let’s do what?
- IPL T20 – More intrusive TV ads now
- Online Booking – What should be the small bus operators strategy?
- Sports Shoes Market – Where are the Indian brands?
- Marketing designer Auto Rickshaws in the Tata Nano world
- BSE or NSE – Branding and Marketing Stock Exchanges
- IPL 3 Schedule – Exams and TRPs
- Marketing Strategy – Vanity Mobile Numbers
- HDFC Bank Marketing – ATMs are back in the ads
- Crest Edition in Business space
- Will Chennai Super Kings take IPL T20 to Madurai?
- Apollo Munich Health Insurance – Rebranding or New brand launch
- Branded shirts and trousers – Odd men out
- Savings account and Group Health insurance
- Creative Advertisements – Mobile service providers Vs New mobile handset players in India
- Parle Monaco Smart Chips vs Lays or Aliva
- Idea cup – Grameenphone Ad and Uninor impact
- Business Clinics – Consulting for small business
- Tata Docomo – Giving T-shirts and getting fans on Social media
- Taglines – 100% Easy to write
- Mobile Services India – Brand launch campaigns
- Goodbye ads for Hamara Bajaj scooters
- Dishwasher in India – Brands not yet ready?
- Mobile Broadband Service – Will Reliance Netconnect or Tata Photon+ think different?
- Freakonomics – New Tatkal scheme and the need for wireless broadband in India
- Will Discovery and History channels come to theatres?
- Business in towns – Hotel chains or Wedding halls
- Swine Flu – Ads and awareness
- Taglines – Redefining brand abbreviations
- Idli / Dosa Wet Flour Market
- Hindustan Unilever (HUL)- Marketing through Exclusive Stores
- DTH ads – From 20 seconds to 20 minutes
- Tata TiON – Will the ginseng magic work?
- Focus on usability
- Forbes India – What’s the cover story?
- Brands N Logos – Design your own alphabet
- From Pocket PC to Pocket AC
- IPL T20 Season 2: Brands N Ads in Team Jerseys
- Credit card protection plan – Let customers set their maximum limit
- Bharti Airtel, Vodafone – Get ready to fight against MTS & co
- Brand BJP vs. Brand Congress – Direct to Home Advertising
- Home loan without a home
- Mobile India – Reward your loyal subscribers
- Brand Kinder Joy – Changing the chocolate market in India
- Tailoring chain – Stitching a new business in India
- Seeing is believing – Designer soaps
- Alternative to Oil – Will KFC join the race?
- Fact based marketing – Selling pension plans
- Marketing IPL 2.0 – Live cricket in theatres
- Telecom India – Tariff war that never ends
- Courier companies and communication account
- Metro TV – Will you watch?
- Wacky Brand Names
- IPL Teams – Branding and Selling
- Tata Sky – Selling ads in the DTH space
- Human Power Gym
- Toothpaste market – Selling a new brand
- Men are back – Bikes and cars
- Gold ETFs – Where are they?
- The Great Indian Pepsi-Coke challenge
- Loyalty cards – Bonus points or better service?
- iPhone Marketing in India – Airtel vs Vodafone
- Now training wheels for scooters too!
- What’s your monthly sports budget?
- Ads that don’t speak.
- Corporate battles – Ads and cases
- Indian soap market – What next?
- When will Indian brands join the Olympic mela?
- Corporate India – Last day lovers
- Edible cutlery – Innovation in the food business