Logos play an important role in brand communication. Having a designer alphabet gives a distinct image to the text logos and makes the brand easily recognizable with just a single letter.
See how the brands Axis Bank, Arvind mills, Reliance (ADAG) and Areva created their own alphabet A in their logos.
More brands, logos and alphabets to follow later.
1 response so far ↓
1 satheesh // May 16, 2009 at 3:44 pm
As these Brands have been in long years in the market, So it is easily to create logo with Alphabets, For New contender its hard to create such impact.
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