Will a 3-star hotel with a big party hall click in a tier II or tier III towns in India? Not many hotel chains would be interested, right? OK. Now, will a big marriage hall with well-maintained guest rooms be profitable in Indian towns? I believe so.
People in small towns are willing to spend that extra money to make the once in a lifetime event memorable for long time. With only 2-3 best in class marriage halls available in each town, many fix the wedding dates after booking their preferred marriage halls. So people won’t mind paying additional 20-30% over the current expensive wedding hall in the town, if there is a well kept and better managed hall available to them.
Will big business think small towns and start marriage hall chains?