What’s Wipro marketing in TV these days? It is not about their core banking solutions product or networking solutions product or their corporate campaign. But the marketing is for Wipro Baby Soft Diapers.
Well, Wipro is now giving more attention to its FMCG business. It’s business unit Wipro Consumer Care and Lighting has a profitable presence in the branded retail market of toilet soaps, hair care soaps, baby care products and lighting products. Another software major Tata is well diversified and it has not left any business segment untouched.
However, Infosys even after 25 years of operation and more than US$ 4 billion in revenues still sticks to its core IT business except their BPO business.
India’s new age entrepreneurs are quickly diversifying into new business after seeing the initial signs of success in their first business. Real estate player Parsvnath Developers applies for pan-India telecom license, Telecom czar Sunil Mittal is now thinking more about Bharti-Walmart retail stores, Retail king Pantaloon’s Kishore Biyani moved to financial sector with Future Capital Holdings Ltd, Indiabulls Financial services is now one of the largest listed real estate companies in India. This list goes on.
Why Infosys is not willing to take the risk and move into new business with better opportunities for growth? Will the cash rich Indian IT giant ever diversify?
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